01 / Why not WordPress
Fewer moving parts. Less to go wrong.
WordPress itself is fine software. The trouble is what gets stacked on top of it: a theme, a page builder and a dozen plugins, each from a different developer, each with its own updates and licence. A custom-coded site does the same jobs without that layer.
- 01No plugins to keep updated
Most published WordPress security problems are in plugins, not WordPress itself. With no plugin layer there is nothing to patch each month, and no update that quietly breaks the contact form.
- 02No licences to renew
Page builders, SEO plugins and form plugins are often yearly licences priced in US dollars. Those jobs are built into the site instead, so the bill stops.
- 03Fast without the tuning
A WordPress site can be fast, but it takes caching plugins and care. A custom build loads only what each page needs, which visitors on phones notice first.
WordPress still suits some businesses, such as ones that publish every day. Our guide to what a WordPress website really costs in Perth sets out when to stay.
02 / Keeping your rankings
Every old address, sent somewhere useful.
Most of the risk in a redesign is in the addresses. When a page Google ranks disappears without a redirect, the searches it won usually go with it. So the move is planned from your search data, not from the new design.
- 01Read the search data first
Before anything is built, we pull every page that Google shows today from your Search Console, and the searches each one is found for.
- 02Map every old address
Each old page gets a permanent redirect to the page that replaces it, and the titles and wording that already rank are kept unless there is a reason to change them.
- 03Check it after launch
The new sitemap goes to Google on launch day, and Search Console is watched in the weeks after, so a missing redirect is caught early rather than months later.
After launch, our SEO audits show what the new site is found for and what to fix next.
03 / Proof this works
A Perth website that grew organic clicks 116%.
Scooter Shop is a Perth scooter dealership. Fast structured pages and focused search content grew its organic clicks 116% in five months.
04 / Common questions
Website redesign questions.
How much does a website redesign cost in Perth?
A redesign is priced like a new build: our 6-page website is $3,000 and our 10-page website is $6,000, each priced per page, half when you buy and the rest before launch. Moving your existing pages across and redirecting the old addresses is part of the build.
Will a redesign hurt my Google rankings?
It can, when pages that rank disappear without a redirect. That's why the move starts from your Search Console data: every page Google shows today is redirected to its replacement, and the wording it ranks for is kept.
Can you move my WordPress content across?
Yes. Pages, posts and images come across, and what a plugin did, such as a form, a booking calendar or a gallery, is built into the site. If a plugin does something that would cost more to rebuild than it is worth, we say so before you buy.
What if I don't have Search Console?
We set it up for you first, and read what it reports before anything moves. Search Console is free, and it is the only place Google lists the searches your current site is found for.
Do I keep my domain and email?
Yes. Your domain stays yours, and email hosted elsewhere, such as Google Workspace or Microsoft 365, is left alone. Only the records that point at the website change.
Should every business move off WordPress?
No. If you publish every day, several people edit the site, or a well-supported plugin already does what you need, WordPress may suit you better. Our guide to what a WordPress website really costs sets out when to stay.
Start with what ranks
What is your current site found for?
Send us its address and we'll tell you what it ranks for today and what a move would need to keep.
Get in touch